To make a successful 360-degree direct marketing campaign, you need an integrated and complete business or consumer database.
At present, more than 87% of organizations in the US have incomplete databases. You can navigate various online sources and find more about enhancement services.
Collected over the years through several sources such as direct mail, websites, remote marketing, promotions, events, and more – their database is now a mixture of customer information with some important data missing in each contact area.
There are several companies throughout the world, which offer additional database services with a high degree of compatibility.
Through this service, you can have a very easy database that will help you make more money for every marketing dollar you spend.
Here are the main reasons why you should invest to add to your database immediately.
Revive old contacts – This will help you get the latest customer contact details including name, title, telephone, email ID, mailing address, state, post, and more, so you can communicate even to old customer contacts and lost.
Open the door to new marketing methods – Once you get a complete database in your hands, you can touch your prospects at some point through multi-channel marketing.
Increase response – Reduce waste because of undelivered shipments, increase responses, and increase savings on shipping and printing. This will significantly reduce the acquisition and marketing costs of your customers.
Data cleaning – In addition to adding missing information, you can also improve your data because of errors such as outdated local names; misspell location, email name and ID, zip code; fraudulent names and email addresses, among others.